Phil Amery

Your Online Business Growth Strategist

“A successful business is the result of strategic growth – not luck.”

FREE Business Growth Assessment

Discover what’s holding you back from scaling your business and unlocking its full potential. Get my 100% FREE, no-obligation assessment now.

My 6-Step Formula for Business Growth

Learn the 6-step process that helps businesses like yours generate more leads, maximize revenue, and increase profitability—sustainably and predictably.
Phil Amery - Business Growth Strategies

Phil Amery

Your Online Business Growth Strategist

“A successful business is the result of strategic growth – not luck.”

FREE Business Growth Assessment

Discover what’s holding you back from scaling your business and unlocking its full potential. Get my 100% FREE, no-obligation assessment now.

My 6-Step Formula for Business Growth

Learn the 6-step process that helps businesses like yours generate more leads, maximize revenue, and increase profitability—sustainably and predictably.
Helping You Unlock Sustainable Business Success

Your Business Needs More Than Just “Marketing” – It Needs a Scalable System

If you’re ready to stop struggling with inconsistent leads and unpredictable revenue, I can help. But I only work with those who are fully committed to growing their business and achieving a continuous flow of high-quality leads, more customers, and increased profitability.

Consistently attract new leads and customers

Boost your average order value (AOV) and profit margins

Increase customer lifetime value (CLTV) & retention

Improve your conversion rates across all channels

Achieve a higher return on investment (ROI)

Stand out with an irresistible, high-converting offer

Leverage AI-driven automation to scale faster, reduce costs, and maximize efficiency

Web technology

Ensure your website and marketing tools are optimized for performance, automation, and results.

Sales funnels

A poorly optimized funnel can cost you 30%-60% of potential new customers—fixing this can skyrocket your conversions.
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Direct response advertising

ROI-driven advertising ensures that every marketing dollar spent brings measurable results in lead generation, sales, and brand growth.

Brand Authority & Awareness

Build a recognizable and respected brand that creates loyalty and trust, turning customers into raving fans.
Let me get one thing straight right from the beginning:

The #1 Priority of Any Business Owner: PROFITABILITY

Selling your product or service at a price that generates sustainable profit is the foundation of long-term success.

But here’s the truth:

✅ Having the latest marketing tools and the best team isn’t enough.
✅ Hiring new employees won’t automatically increase sales.
✅ Bringing in more website visitors doesn’t guarantee more revenue.
✅ These are steps that any business owner—even your competitors—can take.

The real question is:

➡️ Can you convert visitors into customers at the highest possible rate?
➡️ Can you maximize every transaction and create lasting customer value?

This is where the real money is—and where I help businesses like yours stand out and dominate.

Find out what’s holding you back—claim your FREE assessment now.

The most common business growth challenges

Struggling to get new leads and clients

Your lead generation is inconsistent and unpredictable.

People say your product is "too expensive" or "low quality"

Your positioning, pricing, or offer isn’t convincing enough.

Spending a fortune on ads with little to no ROI

Your marketing budget is rising, but sales aren’t.

Profit margins dangerously low

Barely covering expenses, with little room to scale.

Constantly losing customers

Retention rates are low, and you’re always chasing new buyers.

Discounts are the only thing that works

You rely on price cuts because full-price sales feel impossible.

My 6-Step Business Growth Formula

Phase I. – Screening & Discovery

Before we make any changes, we take a deep dive into your business, market, and competitors to identify realistic growth opportunities. Through strategic research, we pinpoint your market potential, competitive advantages, and areas for differentiation, ensuring that your offer stands out and converts.

Research & screening
Market potential
You must know what you are after and how attainable and realistic these goals are. I simply want to avoid setting up goals for failure right from the start. Aim for the SMART approach (specific, measurable, attainable, realistic and timely).
Product assessment
Wrong product in the wrong market or for the wrong audience will never lead you reaching your goals. It’s extremely hard to become a unicorn these days but there are definitely effective techniques to differentiate yourself from the crowd by having a unique and irresistible OFFER.
Competitive research
I will map out your competitors within your niche, the ones you might not even be aware of. Things like content strategy, pricing model, social media presence, SEO structure, paid campaign strategies and so on.
Technical background
I will thoroughly analyse your current technological background, what tools you’re using, how well they are integrated within your business. What measuring techniques you use to follow performance.

Phase II. – Contextual & Technical tweaks

At this stage, we transform your website into a high-converting sales machine, implement marketing automation to streamline operations, and refine your messaging with powerful copywriting that drives conversions. Every adjustment is made with the goal of improving efficiency, engagement, and profitability.

Your website

You might be proud of your website but anyone can build a website nowadays. The question is, do you own a website or a sales machine? You might already be using a WordPress (WooCommerce) site with wrong hosting, a Shopify or Bigcommerce store or if you’re already in deep waters, you might have given a try with ClickFunnels, ThriveCart, SamCart, PayKickstart, Kajabi or Kartra and AI solutions, still you got stuck and experienced no changes for the better.

Marketing tools
I could list hundreds of great marketing tools, I used many of them throughout my career. The good news is, there is always a good fit for everyone. Technology has no barriers any more. I guarantee, with my help your tools will propel your business forward and will never look back. Be prepared to get most of your tested and proven marketing processes fully AUTOMATED.
Copywriting
Anyone can claim he or she is a good copywriter but very few are proud their sales copy generated sales on a constant basis throughout many years. With my help you’ll learn the difference between good copy and an extraordinary copy, this is an essential part of the winning FORMULA for your business.
Marketing strategy

Laying down the marketing strategy is another essential element of the winning FORMULA. This includes SEO, PPC, content marketing, branding, social media marketing & email marketing with an OMNICHANNEL approach to ensure a unified customer experience. When the strategy with its all objectives is crystal clear, aligned with the direction of your business growth, we will apply all the tactics necessary to reach your goals.

Phase II. – Contextual & Technical tweaks

At this stage, we transform your website into a high-converting sales machine, implement marketing automation to streamline operations, and refine your messaging with powerful copywriting that drives conversions. Every adjustment is made with the goal of improving efficiency, engagement, and profitability.

Technical & Contextual tweaks

Phase III. – Firing up your sales machine

With the foundation set, we build and optimize your sales funnels, ensuring that every step of your customer journey is designed to convert prospects into buyers at the highest possible rate. We apply growth hacking techniques to accelerate revenue and establish your brand authority, positioning you as the go-to expert in your market.

Sales funnel - the money making machine
Sales funnels
Without sales funnels it’s almost impossible to scale your business. There’s no such as you don’t need a sales funnel, everyone needs a sales funnel and you are not an exception unless you don’t aim for higher achievements with your business. If you have more products or services, then you’ll need sales funnels for each one of them. There is a funnel for everything. From lead magnet to survey funnels, from webinar to application or product sales funnels depending on the customer’s current phase of his purchase decision (TOFU, MOFU, BOFU) you’ll need them to propel and accelerate your business forward.
Growth hacking tactics

REMEMBER, tactics alone will never make your business scale and grow, tactics are there to support your long-term strategy of achieving your organisation’s mission.

With my growth hacking tactics we’ll focus mainly on three major parts of the whole digital marketing strategy:

  1. Content marketing
  2. Product marketing
  3. Advertising (direct response)
Widen your organic reach
It is said, the louder you are, the bigger your market, your audience and your brand awareness. This all leads to higher revenue and profitability for your business. So it’s either your exposure on Google organic search or your reputation on major social media platforms (Facebook, Instagram, Twitter, LinkedIn), these are all playing a crucial role in building your business and brand reputation on the market. And yes, you must be constantly active on these platforms on a daily basis.
Highly targeted direct response advertising

There’s a smart approach to paid advertising. “As long as you pay $1 for one ad and it returns you back $2 then you can get RICH. This insane mindset can set you apart from those who are skeptical or simply do not trust in the efficiency of paid advertising.

There is another one rule you should stick to your mind: “Winners always pay the most in advertising, question is how much you pay compared to your competitors”
The winning formula for successful advertising is quite complex but knowing them, the rules will help you set apart from failing advertisers.

Phase IV. – Data, tracking & Analytics

Smart business decisions are driven by data, not guesswork. We establish key metrics and tracking systems to monitor your performance, measure ROI, and continuously refine your strategies based on real insights—ensuring that every marketing dollar is spent effectively.

Setting up major KPI metrics
There’s a OKM (One Key Metric) for each type of business and yours is not an exception. It is also known as the OMTM (One Metric That Matters) which should quickly show you at what stage your business is, in short, it either shows good or bad news. All the other metrics on a more granular level called KPIs (Key Performance Indicators) are meant to measure performance of certain areas within your organisation, from content marketing to sales, from conversions to average transaction values, customer acquisition cost or customer lifetime value (CLTV) and so on. We can distinguish between micro and macro conversions however our focus will always be on macro conversions (sales, purchase, revenue, profitability).
Monitoring performance by using the right measurement tools

There are certainly must haves and fancy things as well. We’ll focus only on those measuring tools which are essential to accurately measure performance and progress of your business.

This comes down to Google Analytics, GTM, implementation of Facebook pixel, heatmap tools like HotJar or CrazyEgg, Google Data Studio, SuperMetrics, MixPanel, Amplitude or many other performance measuring tools depending on your particular needs.

The right measuring tools will allow you to:

  • Make better business decisions
  • Improve your overall ROI (Return on Investment)
  • Better allocate your marketing budget 
  • Decide on which channel is more profitable, bringing you more clients, revenue and PROFIT
  • Improve your conversion rates

Phase IV. – Data, tracking & Analytics

Smart business decisions are driven by data, not guesswork. We establish key metrics and tracking systems to monitor your performance, measure ROI, and continuously refine your strategies based on real insights—ensuring that every marketing dollar is spent effectively.

Measure & Evaluate

Phase V. – Continuous optimization

Scaling a business is an ongoing process. We identify and fix weak points, optimize underperforming areas, and adapt to market changes to keep your business ahead of the competition. Whether it’s refining your ad strategy, upgrading your website’s user experience, or enhancing your funnel, we ensure sustained growth and increasing profitability.

Optimize & Tweaks

This phase relates to everything which needs to be IMPROVED, tweaked or optimised to achieve an overall better performance. From website’s technical performance like mobile or speed enhancements to use of right sales copy and use of right sales funnels. There are certainly many aspects of a website which need to be tweaked and sometimes the solution is to migrate from one platform to the other or use something additional which would accelerate your sales performance, tools like ClickFunnels, ThriveCart, Kartra, PayKickstart or SamCart are just a few of the great sales machine platforms available on the market.

Whatever the case, there would always be better ways to achieve better results, that’s the reason you always need to find WEAK POINTS within your system, this includes level of professionalism of your staff.

Phase VI. – Scale, expand & repeat

Once your business is running at peak efficiency, we focus on expansion—whether it’s entering new markets, scaling your product offerings, or maximizing your global reach. When one level of growth is achieved, we repeat the cycle to push even higher, unlocking new revenue opportunities and 10X-ing your profit potential.

Phase VI. – Scale, expand & repeat

Scaling & Growth

About Me

I remember exactly when I started my career as a direct sales representative for a major cable TV company, part of Metro Media International Group, Inc. That was long time ago and the job wasn’t easy, I actually hated it but it definitely taught me the core lessons of sales.

However, the benefits and rewards far outweighed the efforts which motivated me to push my limits even further not mentioning the fact that at that time internet and smart phones had been just at an early stage.

My good assumption that selling online is the next new thing led me to develop new skills in digital marketing and that’s what I’ve been involved in for the last fifteen years.

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What former and current customers say about me

“Phil understands the importance of a strategic, analytical approach to Digital Marketing. Through completing the Smart Insights RACE Digital Marketing qualification he has demonstrated commitment and competence to apply best practices to digital marketing projects.”
Dave Chaffey

Co-founder & CEO , Smart Insights

“Phil's extensive knowledge and experience in the digital marketing field helped me accelerate my own business growth initiatives. I was always excited meeting him in person or waiting for the next advice or move from him. Very often I found him too generous, giving me useful advice for free. He is indeed the person who wants your business to flourish and gives you actionable advice which really work.”
Dan Renyi

Digital Marketer & Entrepreneur, CampGrowth

“Phil Amery is the best example of a talented and enthusiastic professional. So far we cooperated on one project, and it proved to be an excellent partner. Phil is a great advisor, not only able to execute the briefed tasks, but has a real added value with new ideas and clear, understandable explanations. I always considered him as a nice and kind person that it is particularly pleasant to work with.”
Gabor Hamza

eCommerce Director, Libri - Bookline

“Phil’s understanding of the international market played a crucial part in our cooperation with him. We were fortunate to have worked with him for almost a decade. His expertise is of great value to any endeavour. I can more than recommend him”
Janos Bacskai

Managing Director, Nova Services

“Above his professional approach his strategic thinking is priceless. Phil always aims to solve an issue at its core level. I more than enjoy working with him.”
Attila Elekes

CEO, BHPgumi

“While working together with Phil for the weight loss sector, I had him as a SEO role model – since he was one of the best in the agency – and benefited from his experience, which I am very grateful for! Phil has the right SEO skills and a lot of experience to define & implement a vision, I recommend him with absolutely no reserve to anyone who needs to invest in digital marketing strategy and search engine optimisation, either agency or company side.”
Ovidiu Suciu

SEO Manager, Assemble Digital

“Phil is an enthusiast T-shaped digital marketer with a very deep knowledge and understanding of marketing strategy and all related technologies. Structured thinker, capable of both understanding the big picture quickly and going into small details whenever needed. Strong in analytics and always takes usability questions into consideration. As a highly skilled specialist with a strong entrepreneurial mindset, he usually works alone but he’s definitely a good team player.”
Gergely Kereszturi

Former Head of Search , iProspect

“Phil is always focused, works like a Swiss watch and always has a well planned strategy ready to deploy. It was a joy working with him.”
Arpad Zsolt Bodo Ph.D.

Founder & CTO , Sprint Consulting

“Digital marketing is in Phil’s blood, no questions.
It’s extremely rare to find someone with such a holistic vision on the market. He can for sure build a robust strategy and apply best tactics to make things change for the better. If you happen to work with him, you’ll be in good hands and never regret paying whatever he charges.
With him, your ROI will be high positive, don’t hesitate picking him as your right hand within your organisation.”
Tamas Locher

CMO , Neurochain

“Phil assisted us in developing a robust SEO strategy for our startup in the festival and travel industry. He understood the task quickly – which wasn’t a simple, ordinary one – and worked very effectively. His knowledge about SEO and latest in digital marketing trends is extraordinary as well as the quality of work and his work morale is very high. I recommend him to any company.”
Laszlo Varga

Senior web developer , Freelancer

The Harsh Truth: If You Don’t Stand Out, You’ll Be Forgotten

Get my 100% FREE No-obligation Assessment And See What Is Holding You Back From Scaling Your Online Business.

Most businesses struggle because they fail to differentiate themselves.
Without a unique, high-converting offer, you’re competing on price—and that’s a race to the bottom.

With my expertise, your business will attract more customers, create raving fans, and explode in revenue & profitability—EVERY SINGLE DAY.

If you’re serious about growth and ready to invest in yourself and your business, take action now.