Despite I'm still far from being a wealthy entrepreneur or investor (poor me), the following post is part of my "give back" for a good cause or at least I hope some of you will really find it useful whenever it comes to price your SaaS services or products. I bet that...

I'm dedicating this post in particular for all of you working in the digital marketing field, either as senior account managers, SEOs, e-commerce consultants, social media professionals or growth hackers. Though, I highly encourage startuppers as well to read through...

Creating a roadmap to success needs accurate measurement and tracking. This is no different when it comes to measure your SEO performance, especially when it is being outsourced to an agency. Recently I had the privilege to hold a short session on SEO performance for...

For quite a while I've been working on understanding my personal goals in life. These are by far not the usual goals you tend to believe they are and yes, they are not easy to find and understand. That's the reason why I embarked on my own mentorship program and will...

The search engine era we live in got older and older, but it looks like it still possesses its forefront position when it comes to either evaluating CLV (Customer Lifetime Value) among major customer acquisition channels or the acquisition channel growth rate itself....

What is a tag after all? A snippet of JavaScript which allows you to get additional user behavioural and campaign data or other user interactions detected on your web pages. This data can be valuable for the marketing team to better understand their users and what...

Whenever it comes to hear about hashtags, for most of us it’s not quite clear what is the main purpose of using them and what benefits it can offer for us. In this post, I will emphasise the importance of using hashtags whenever you post something on your social media...

There are too many tough challenges today’s online marketers have to face on a daily base. One of these challenges would be the limited time and resources they possess to reach their ultimate goal of driving the business to success and achieve high returns on...

So you failed your GAIQ test or scared of taking it? Guess what? I failed too the first time I took despite the many years of using it almost on a daily basis. Some of us think we are smart, know everything and brave enough to plunge in deep waters where most of us...

Date published: May 2014 by TechNavio | Nr of pages: 75 | Regions covered: Americas, EMEA and APAC Nowadays we marketers are facing a huge arsenal of newly developed digital marketing tools, tools which help us in developing and implementing our online marketing...