After years of consulting with business owners in different niches, I noticed that 9 out of 10 business owners badly MISUNDERSTAND what scaling means.

Here’s my short answer:

📢 Scaling DOES NOT EQUAL more customers or clients!

If your business’s survival is heavily dependent on getting more and more new clients (with paid advertising), you’re heading towards a dead-end and bankruptcy of your business as a whole.

Your card castle is on the verge of collapsing, it’s just a matter of time [UNLESS YOU MAKE THE NECESSARY STEPS FOR THE BETTER].

Now, I won’t get into the nitty-gritty and all the hows and whats but sharing with you some of the main areas you should aim to re-purpose your business model on and scale it FINANCIALLY (margins, profits…)!

✅ Primarily, it would help if you aimed to drastically reduce your CHURN RATE (less and less leaving customers for good)

✅ Then it would help if you focused on RETENTION RATE the exact opposite of churn rate, so aim to have more and more returning customers

✅ Increase AVERAGE TRANSACTION/ORDER VALUE (BUMP or OTO offers or UP-SELLS, DOWN-SELLS, and CROSS-SELLS as you might be more familiar with)

✅ Focus on overall CUSTOMER LIFETIME VALUE and create buckets of buying personas based on purchase values (can be yearly, monthly, quarterly depending on the product you’re selling)

✅ INCREASE YOUR PRICES (regardless of your competitors) – find the sweet spot aka the price which results in more profit with fewer clients (gain more from less)

✅ Make sure you have CONTINUITY in your offers or COMPLEMENTARY products for your existing customers.

These are only a few of the opportunities I’m offering you on a silver plate, but there are more DOs and DON’Ts you could benefit from.

Now you have the recipe, it’s time to put it into practice and get MOMENTUM and SCALE FINANCIALLY to 6 or why not 7-figure company.

Good luck, it’s getting late over here.

See you later

I’m offering FREE consultation, so don’t feel intimidated asking for help. Comments, opinions, case-studies are more than welcome, let’s discuss this further.