IT’S WONDERFUL, IT’S GREAT, IT’S YOUR OPPORTUNITY, NOW or NEVER
Your application was successful and based on my analysis with the provided information, you’re a GOOD CANDIDATE to work with me on a One-on-One basis.
I will hopefully be your strategic partner in leading your business to success, the one who will try to guide you through all the necessary steps to take for doubling, tripling, quadruple and then why not slowly reaching a 10X increase of your REVENUE and PROFITABILITY.
With my help we can put together a customised BLUEPRINT for your particular needs, together we will FIGURE OUT what are the areas of your business which need to be unlocked to push your REVENUE and PROFITABILITY up.
NOW, let me re-summarise what you’re going to get in exchange for the fee you’re about to be charged:
My Unique One-on-One Coaching to Accelerate Your Business Growth at Scale.
Phase I. - Screening
I will thoroughly analyse your online presence, what tools you’re using, how well they are integrated within your business. What measuring techniques you use to follow performance.
I will map out your competitors within your niche, the ones you might not even be aware of. Things like content strategy, pricing model, social media presence, SEO structure, paid campaign strategies and so on.
You must know what you are after and how attainable and realistic these goals are. I simply want to avoid setting up goals for failure right from the start. Aim for the SMART approach (specific, measurable, attainable, realistic and timely).
Wrong product in the wrong market or for the wrong audience will never lead you reaching your goals. It’s extremely hard to become a unicorn these days but there are definitely effective techniques to differentiate yourself from the crowd by having a unique and irresistible offer.
Phase II. - Technical tweaks
You might be proud of your website but anyone can build a website nowadays. The question is, do you own a website or a sales machine? You might already be using a WordPress (WooCommerce) site with wrong hosting, a Shopify or Bigcommerce store or if you’re already in deep waters, you might have given a try with ClickFunnels, ThriveCart, SamCart, PayKickstart, Kajabi or Kartra, still you got stuck and experienced no changes for the better.
I could list hundreds of great marketing tools, I used many of them throughout my career. The good news is, there is always a good fit for everyone. Technology has no barriers any more. I guarantee, with my help your tools will propel your business forward and will never look back. Be prepared to get most of your tested and proven marketing processes fully AUTOMATED.
Anyone can claim he or she is a good copywriter but very few are proud their sales copy generated sales on a constant basis throughout many years. With my help you’ll learn the difference between good copy and an extraordinary copy, this is an essential part of the winning FORMULA for your business.
Laying down the marketing strategy is another essential element of winning FORMULA. This includes SEO, PPC, content marketing, branding, social media marketing & email marketing with an OMNICHANNEL approach to ensure a unified customer experience. When the strategy with its all objectives is crystal clear, aligned with the direction of your business growth, we will apply all the tactics necessary to reach your goals.
Phase III. - Firing up your sales machine
Without sales funnels it’s almost impossible to scale your business. There’s no such as you don’t need a sales funnel, everyone needs a sales funnel and you are not an exception unless you don’t aim for higher achievements with your business. If you have more products or services, then you’ll need sales funnels for each one of them. There is a funnel for everything. From lead magnet to survey funnels, from webinar to application or product sales funnels depending on the customer’s current phase of his purchase decision (TOFU, MOFU, BOFU) you'll need them to propel and accelerate your business forward.
Growth hacking tactics
REMEMBER, tactics alone will never make your business scale and grow, tactics are there to support your long-term strategy of achieving your organisation’s mission.
With our growth hacking tactics we’ll focus mainly on three major parts of the whole digital marketing strategy:
- Content marketing
- Product marketing
- Advertising (direct response)
Widen your organic reach
It is said, the louder you are, the bigger your market, your audience and your brand awareness. This all leads to higher revenue and profitability for your business. So it’s either your exposure on Google organic search or your reputation on major social media platforms (Facebook, Instagram, Twitter, LinkedIn), these are all playing a crucial role in building your business and brand reputation on the market. And yes, you must be constantly active on these platforms on a daily basis.
Highly targeted direct response advertising
There’s a smart approach to paid advertising. “As long as you pay $1 for one ad and it returns you back $2 then you can get RICH”. This insane mindset can set you apart from those who are skeptical or simply do not trust in the efficiency of paid advertising.
There is another one rule you should stick to your mind: “Winners always pay the most in advertising, question is how much you pay compared to your competitors”
The winning formula for successful advertising is quite complex but knowing them, the rules will help you set apart from failing advertisers.
Phase IV. - Measure & evaluate
Setting up major KPI metrics
There's a OKM (One Key Metric) for each type of business and yours is not an exception. It is also known as the OMTM (One Metric That Matters) which should quickly show you at what stage your business is, in short, it either shows good or bad news. All the other metrics on a more granular level called KPIs (Key Performance Indicators) are meant to measure performance of certain areas within your organisation, from content marketing to sales, from conversions to average transaction values, customer acquisition cost or customer lifetime value (CLTV) and so on. We can distinguish between micro and macro conversions however our focus will always be on macro conversions (sales, purchase, revenue, profitability).
Monitoring performance by using the right measurement tools
There are certainly must haves and fancy things as well. We’ll focus only on those measuring tools which are essential to accurately measure performance and progress of your business.
This comes down to Google Analytics, GTM, implementation of Facebook pixel, heatmap tools like HotJar or CrazyEgg, Google Data Studio, SuperMetrics, MixPanel, Amplitude or many other performance measuring tools depending on your particular needs.
The right measuring tools will allow you to:
- Make better business decisions
- Improve your overall ROI (Return on Investment)
- Better allocate your marketing budget
- Decide on which channel is more profitable, bringing you more clients, revenue and PROFIT
- Improve your conversion rates
Phase V. - Optimize & tweaks
Whatever the case, there would always be better ways to achieve better results, that’s the reason you always need to find WEAK POINTS within your system, this includes level of professionalism of your staff.
Phase VI. - Repeat the cycle and aim for even higher goals
Your entrepreneurial journey does not end at Phase V, actually it never ends. There will always be improvements to be handled, launch and test of new marketing campaigns, enter new markets and spread your products or services globally by reaching a much larger audience.
And when your business is not enough to reach a 10X increase of your profit, there are always plenty of opportunities in other niches you might consider to INVEST.
So, if you feel like you …
Are exhausted, overwhelmed, out of control and lost in your own entrepreneurial journey
Spent loads of cash on trainings and seminars, still stuck where you started from
Spent twice as much then your returns
Wish you could get the formula to change things for the better
There are simply too many questions and problems for which you simply can’t pull up an exact answer or solution – No worries though, this is normal and not your fault, I’ve been there too….
You’ll enjoy working with me and discover:
How to overcome and benefit from your competitors’ achievements
What is the actual demand in your segment and market
All the necessary tools which will accelerate your progress
Which are the top products or services your customers buy and how you could improve and achieve even greater results
How you could double, triple or even quadruple your margins in one single transaction
If you run an ecommerce site, you MUST BE AWARE that selling only one thing within a single transaction (unless it’s a yacht) you won’t be able to compete. Chances are you’re pretty much selling the same thing as your competitors and without a SMART MOVE by adding MORE VALUE, the only thing you’ll compete with will be the PRICE. I’ll show you how to increase the average order value (AOV) on each transaction.
So, are we a GOOD FIT to work together?
We can work together if …
You’re committed to follow my guidelines
You realised, without external help, you won’t make it
You know exactly, big changes won’t happen in one day
You have a minimum marketing budget beyond my monthly consultation fee
You’re committed to invest at least 6 months (preferably 12 months)
You know, the solution is not in SEO, PPC, social media marketing.., these are just the tools, the channels you can drive prospects to your website.
We can NOT work together if …
You’re not committed to follow my guidelines
You don’t want a constant stream of new leads and buying customers
You expect quick wins and instant boost of your revenue
You’re not willing to invest in advanced marketing tools, expert sales copywriting and direct response advertising
When necessary, you’re not willing to migrate to a more robust and effective web host and online sales machine platform
If you always blame others or something beyond your control
Whenever it comes to pricing regardless of offering my services or buying myself some new stuff or subscription, I keep in mind the following statement which I STRONGLY recommend you to pursue:
“No fee is too high for SUCCESS and almost any fee is too high for FAILURE.”
With me there’s NO WAY to FAIL any more, instead, you’ll PROSPER, GROW and expect a HIGH return on your investment.
The TRIAL period